Why Female Founders Are the Best-Kept Secrets in Business (And How to Change That)
Female-founded businesses outperform their male-funded counterparts by 35% on returns. Let that land for a moment. More results. Better performance. And yet female founders still receive just 2% of venture capital funding. Still make up a fraction of conference keynote speakers. Still get overlooked for the industry panels, the press features, the introductions that open doors.
![[ KNOWN. ] Personal Brand Content for Female Founders](http://images.squarespace-cdn.com/content/v1/69b032222d2c4b74e00bbc08/413d2917-a79d-4c53-9504-92f80d4c24a8/KNOWN.+LOGO+-+WHITE%40200x.png?format=1500w)
![[ KNOWN. ] Personal Brand Content for Female Founders](http://images.squarespace-cdn.com/content/v1/69b032222d2c4b74e00bbc08/f8af247d-ec56-4752-a7f4-1a0af0337803/K+LOGO+-+WHITE%40200x.png?format=1500w)